There are so many active E-Commerce websites are on the web but only some are successful. The question is why other sites are not so much successful, may be due to publicity. But sometimes even with great marketing, they didn’t get customers on their website as expected. So, here are top 5 loopholes you should avoid for your E-Commerce Website:
Avoid Mistakes of E-Commerce Website
1) The Site is Too Slow
For online visitors and customers who want to buy something from your website, they want a website which load quickly. They search for a product and if your E-Commerce website take too much loading time may be your customer switch to another site. There are many reasons like your hosting service, some scripts, social plugins and many more which affect on your website loading time.
2) The Site is Complicated
When a customer wants to buy a product, he just wants to buy it in less time. Max. 5 step scenario which is Add to cart > place order> shipping order > Payment > receipt. If your website has some more steps like any other offers or some other types of promotion or may be user can’t understand how to buy this product from your website then maybe your site is complicated to understand for users. So, make sure that users can easily search and place an order on your e-commerce website.
3) Too Much to Charge For Shipping
Many E-commerce websites offer free shipping and that’s why people love to buy from such sites. If you charge too much for shipping then may be an overall total amount would be more than expected for customers and they buy the same item from another site.
4) Browser Compatibility Issues
May be many people nowadays mostly use Google Chrome and Firefox but still there are many people who use internet explorer also. So, Make sure that your website performs well on all major browsers.
5) Too Much Irrelevant Offers
When customer search for an item, show them related products but not others which are not related to it. For ex., If a person search for a mobile then maybe he wants to buy some other mobile accessories but if you show him some other products like clothes then maybe you miss your catch. So, make sure your customer gets some related products.
These all 5 tips are very useful to get success with your E-Commerce website. Bradford Web Solutions has been providing E-Commerce website development services to various clients.. if you need help .. get in touch with us on info@bradfordwebsolutions.co.uk
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